
Cookie Policy
Definition and purpose
Cookies are little packets of data, saved in a text file, which are saved on your computer or another device when websites are loaded in a browser. By default, almost all browsers are set to automatically accept cookies. They are widely used to “remember” you and your preferences, both for a single visit (through a “session cookie”) or for several repeated visits (using a “persistent cookie”). They ensure a smooth and efficient experience for visitors and have important functions such as permitting users to register and stay connected.
Cookies can be set by the site which is being visited (called “site cookies”), by third parties, or by a different website from the one the user is visiting, such as those that provide content or advertising or analytics services on the website (“third party cookies”). This is because each site may include elements (images, maps, sounds, specific links to web pages of other domain, etc.) which are hosted on servers other than that of the site visited. Both websites and HTML e-mails may also contain other tracking technologies such as “web beacons” or “pixels”. These are usually small transparent images which provide statistics for purposes similar to those of cookies. They are often used in combination with cookies although they are not saved on the computer in the same way. Thus, if you disable cookies, beacons may still load but their functionality will be limited.
Cookies can be used for different purposes. Some cookies are necessary for technical reasons; others enable us to create a personalized experience both for visitors and for registered users; and some allow the display of ads from select third party networks. Some of these cookies can be set when a page is loaded or when a visitor executes a specific action (clicking on the “Like” or “Follow” button of a post, for example). Many cookies we use are set only if you are a registered user (so that you don’t have to log in each time, for example), while others are set each time you visit our website, regardless of whether you have an account.
The Italian Data Protection Authority’s provision of May 8, 2014 specifies two major categories of cookies: “technical” and “profiling”.
“Technical” cookies
Cookies are used to browse or provide a service requested by the user. They are not used for other purposes and are normally installed directly by the website owner. Such operations could not be performed or would be more complex and/or less secure without using them, for example home banking activities (statement display, transfers, bill payment, etc.), for which cookies which enable the verification and maintaining of the user’s identity during the session are indispensable.
Tecnnical Cookies can be further divided into:
- Browsing or session cookies, which ensure regular browsing and use of the website (enabling the user to complete a purchase or authenticate to access reserved areas, for example)
- Cookie analytics, incorporated into technical cookies where they are used directly by the site manager to collect information, in aggregate form, on the number of users and how they visit the site itself;
- Functionality cookies, which enable the user to browse
based on a series of selected criteria (for example, language or
products selected for purchase) to improve the service
provided.
“Profiling” cookies
These are cookies used to track the web browsing of the user and to create profiles about his or her tastes, habits, choices, etc. With these cookies, advertising messages can be sent to the user’s device with the preferences already shown by the same user during online browsing.
Use of Cookies by this website
This website uses technical navigation, analytics, and functionality cookies
Other types of Cookies or third party tools which might use them
Some of the services listed below collect statistics in aggregate form and may not request the user’s consent or could be managed directly by the Owner – depending on how it is described – without the help of third parties.
If services managed by third parties are present among the tools listed below, these may perform activities tracking the user in addition to what was specified, and without the Owner’s knowledge. For detailed information on this subject, we suggest you consult the privacy policies of the services listed.
Management and deletion of Cookies
In addition to what is indicated in this document, we inform you that Users may wish to limit the use of cookies or prevent them from being set at all. Most browsers enable users to manage the behavior of cookies, for example the length of time they are stored, through integrated functionality or using third party plug-ins. It is also possible to delete Cookies installed in the past through browser preferences, including Cookies in which any consent to the installation of Cookies by this site is saved. Keep in mind that some of the functionalities of our site may not work correctly if cookies are disabled. You can find information on how to manage cookies in your browser at the following addresses: Google Chrome, Mozilla Firefox, Apple Safari e Microsoft Windows Explorer. To learn more about how to manage or delete cookies, visit aboutcookies.org. For more details on your choices regarding the use of your web browsing activities for advertising based on your interests, visit the site youronlinechoices.eu (based in the EU) or optout.aboutads.info (based in the United States). You may also change settings to limit ad tracking on a mobile device. You can disable Google Analytics by installing the additional browser component to disable Google.
In case of services provided by third parties, users may also exercise their own right to prevent tracking by informing themselves about the third party privacy policy through the opt-out link if explicitly provided or by contacting them directly.
Ownership of Cookie treatment
Since Cookies and other tracking systems operated by third parties through the services used in this site cannot be technically controlled by e4company.com, each specific reference to Cookies and tracking systems installed by third parties is to be considered descriptive. For complete information, consult the privacy policy of any third party services listed in this document.systems installed by third parties is to be considered indicative. To get complete information, consult the privacy policy of any third party services listed in this document.
Given the objective complexity related to the identification of technologies based on Cookies and their tight integration with the functioning of the web, the user is invited to contact e4company.com should he or she wish to receive any more information regarding the use of Cookies themselves and any use of the same – for example by third parties – which occurs through this site.
Details on the handling of personal information
Personal information is collected for the following purposes and using the following services.
SPAM Protection
This type of service analyzes the traffic of this website, potentially containing personal data of users, for the purpose of filtering it from traffic, messages and content recognized as SPAM.
Google reCAPTCHA (Google Ireland Limited)
Google Analytics is a web analysis service provided by Google
Ireland Limited (“Google”). Google uses the Personal Information collected
for the purpose of tracking and examining the use of this website,
compiling reports and sharing them with the other services developed by
Google.
Google may use the Personal Information to contextualize and
personalize the ads from its own advertising network.
This integration of Google Analytics makes your
IP address anonymous. Anonymizing works by abbreviating the IP address of Users
within the borders of the European Union member states or in other Countries
which have joined the agreement on the European Economic Space.
Only in exceptional cases, the IP address will be sent to Google’s
servers and abbreviated within the United States.
Personal information collected: Cookies and use data.
Processing location: United States – Privacy Policy. Complies with Privacy Shield.
Statistics
The services contained in the present section enable the Owner of the data processing system to monitor and analyze traffic data and are used to keep track of the user’s behavior.
Google Analytics with anonymized IP (Google Ireland Limited)
Google Analytics is a web analysis service provided by Google
Ireland Limited (“Google”). Google uses the personal information collected
in order to track and examine the use of this website,
compile reports and share them with the other services developed by
Google.
Google may use the personal informatio to contextualize and
personalize ads from its own advertising network.
This Google Analytics analytics makes your IP address
anonymous. Anonymizing works by abbreviating, within the borders of the
member states of the European Union or in other Countries which comply with
the agreement on the European Economic Space, the IP address of users.
Only in exceptional cases, the IP address will be sent to Google’s
servers and abbreviated within the United States.
Personal information collected: Cookies and use data.
Processing location: USA – Privacy Policy – Opt Out.
Statistics collected in a direct manner (This Website)
This website uses an internal statistics system which does not involve third parties.
Personal information collected: Cookies and use data.
Display of content from external platforms
This type of services permits the display of content hosted
on external platforms directly on the pages of this Website and
interaction with them.
If a service of this type is installed, it is
possible that, even in cases in which users do not use the service,
the same will collect traffic data related to the pages on which it is
installed.
Google Fonts (Google Ireland Limited)
Google Fonts is a service to display character styles managed by Google Ireland Limited which enables this Website to integrate such content within its pages.
Personal information collected: Cookies and use data.
Processing location: USA – Privacy Policy.
Google Maps Widget (Google Ireland Limited)
Google Maps is a service to display maps managed by Google Ireland Limited which enables this Website to integrate such content within its pages.
Personal information collected: Cookies and use data.
Processing location: USA – Privacy Policy.
YouTube Video Widget (Google Ireland Limited)
YouTube Maps is a service to display video content managed by Google Ireland Limited which enables this Website to integrate such content within its pages.
Personal information collected: Cookies and use data.
Processing location: USA – Privacy Policy.
Vimeo Video (Vimeo, LLC)
Vimeo is a service to display video content managed by Vimeo, LLC which enables this Website to integrate such content within its pages.
Personal information collected: Cookies and use data.
Processing location: USA – Privacy Policy.